Welcome to our sixteenth issue of Signal - the e-mail publication for signage, design, and media news. We will be bringing you news from all around SA and the world, biweekly. If you like Signal, please make use of our Valentine's Voucher on the left... as our love for this industry is in the air!!
NEWS

DESIGN INDABA EXPO
For the fifth time, the Design Indaba Expo will offer a curated commercial platform for South African designers to showcase local goods and services to the global market. Based on the success of the 2007 event, which played host to more than 20 000 visitors, the 2008 event has been extended for an extra day, running from Saturday 23 to Tuesday 26 February, 2008. The Expo will also be even bigger with more floor space, a host of new exhibitors and a brand-new dedicated fashion arena with day-long shows and movie festivals. Contact +27 (0) 21 465 9966, indaba@interactiveafrica.com or www.designindaba.com

XEROX SIX YEARS AHEAD OF GREENHOUSE GAS GOALS
Reflecting a company-wide commitment to environmental stewardship, Xerox Corporation has already exceeded its 2012 greenhouse gas (GHG) emission reduction target and is upping its goal by more than 100%. With an 18% reduction in greenhouse gas emissions since 2002, Xerox topped its 10% reduction target and is now boosting its goal to a 25% decrease by 2012.

CALTEX RENEWS WITH WIDEOPEN FOR SECOND YEAR
With its first year in partnership delivering favourable results, Caltex has secured a second year with media owner Wideopen Platform's prominent sites on the M2. With Caltex being the first brand in its sector to make use of large format outdoor advertising, its clear that this brand is holding on to a good thing.

GANDINNOVATIONS NEW YEAR RESOLUTION: INNOVATION + SERVICE = No. 1
The company known in the MidEast and Africa as Superwide Digital has been acquired by Gandi Group, the Canadian manufacturer of Jeti printers which was distributed in the region. This is big news and will bring many positive changes to the company. Therefore, Jeti printers are now sold directly by the manufacturer’s division in the region.

ZINK IMAGING ACHIEVES NEW MILESTONES AT THE 2008 INTERNATIONAL CONSUMER ELECTRONICS SHOW
ZINK Imaging, makers of the ZINK™ Zero Ink™ digital printing technology, have announced the first of an expanding list of partnerships at the 2008 International Consumer Electronics Show in Las Vegas, Nevada. ZINK Imaging is creating the future of digital printing with a network of the world's most innovative companies and global brands. 

EUROSHOP 2008 PRESENTS THE ‘DIGITAL SIGNAGE PLAZA’
Digital in-store media is making major inroads into the retail arena and this year’s triennial EuroShop, the world’s largest retail industry trade fair in Düsseldorf, will feature a special ‘Digital Signage Plaza’ dedicated to the subject. Here, more than 20 international exhibitors will present a concentrated overview of the latest developments and innovations in all aspects of digital point of sale media.

POP OUTDOOR SET TO QUADRUPLE ITS MALL ADVERTISING OPPORTUNITIES IN 2008
POP Outdoor more than doubled its holding of shopping centre offerings in 2007, and these are set to quadruple in 2008, as the company prepares to launch a range of exciting new media types.

PROJECTS

WOOLWORTHS INCORPORATES XANITA MONDI BOARD
The Xanita Mondi Indoor board is now being used in Woolworths South Africa as part of their suspended signage and displays. The board, which is printed onto by Bates Screenprinting & Litho, is a viable ecological alternative to the standard plastic commonly used in signage, as it is both fully recyclable and repulpable.

NU METRO FILM DISTRIBUTION HIT THE ROAD WITH 40 POPIMEDIA CARS!
Nu Metro Film Distribution, looking to make an impact with holiday-makers during December, put 40 Wrap-A-Back (back window branded) vehicles on the road, around the country, with Popimedia. The Wrap-A-Back Tempest Sixt vehicles all emanate out of major airport locations and are hired out at a reduced rate, making them extremely desirable for rental.

GANDINNOVATIONS’ JETI PRINTERS ROLL OUT NATIONAL BILLBOARD CAMPAIGN FOR VODAFONE
Gandinnovations lands telecom giant Vodafone after an intensive month-long process of sampling and product testing. Gandinnovations’ well-earned reputation for innovative product engineering and superior performance helped to land Vodafone, and the impressive campaign now positions Gandinnovations as a true global leader in the wide-format digital arena.

STREETBROADCAST LANDS U.K. OUTDOOR DIGITAL SIGNAGE DEAL
Streetbroadcast announced that is has won an exclusive 15-year advertising agreement for outdoor digital signage across Leeds. The contract is estimated to be worth 70 million pounds (about R953 million) over the term. The contract win was awarded after a full tender took place in 2007.

VISTA SYSTEM CHOSEN FOR A SHOPPING MALL IN NORWAY
Vista System International has supplied a Vista Light system for ExpoLink AS, for installation at rkules Shopping mall in Skien, Norway. The customer chose Vista System as they required a stylish, vandalism resistant sign system that is also very easy to install and update.

NEW PRODUCTS

SONY RELEASES LATEST 'ELECTRONIC PAPER' DISPLAY PRS-505
Sony has now come up with their next generation 'electronic paper' display – PRS-505, which delivers an even faster response and contrast ratio, making it easier for getting stuck into a good read on bright sunny days due to its electrophoretic display. Sony has released the PRS-505 ‘Reader Digital Book’, improving on the earlier Sony Reader which was available at the beginning of 2007.

PDF PEN
The PDF Pen from Smile On My Mac is an innovative tool designed for Mac OS X version 10.4 or later as well as Mac OS X 10.5 (Leopard). The pen enables you fill out PDF forms and edit PDF files easily. You can also split, combine, reorder, sign and augment PDFs with text, image overlays and watermarks.
 

SIGNAL SIGN SYSTEMS OFFERS SIGN PROFESSIONALS CHOICE
Signal sign system has long seen the need to have choices. With the arrival of the Leader View we now offer four complimentary way-finding systems, a gentle curve Leader View, snap frames for the Leader Prestige, flat Leader Classic and curve Leader director.

CHROME COATED END CAPS
Signal has launched its chrome coated end caps for the leader view series of way finding system. Due to the cost of aluminium end caps they have looked at various ways to bring to the market a more cost effective solution. The new chrome plated end caps give the same feel and look as the aluminium end cap at a much more affordable price. The plated end caps are available in either black or grey plastic or chrome.
www.signal-sign.com
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OSRAM'S DIAMOND DRAGON® SMT LED
Osram Opto Semiconductors announces the Diamond DRAGON®. SMT LED. The high-brightness Diamond Dragon, which achieves up to 250-lumen brightness, will be available in whites ranging from 2,700 through 6,500K, and monochromatic colours. The LED is suitable in indoor and outdoor general lighting, automotive-forward and signal lighting, and other high-performance applications.

VERSATILE NEW DISPLAY SYSTEMS FROM SPANDEX
Spandex has announced the introduction of four innovative banner display systems to complement its extensive sign system portfolio. The easy-to-use and highly transportable products are designed for use in various exhibition and retail environments and comprise of the Banner-Fix Display, Stand-Up Display, Roll-Up Display and Motorised Scrolling Display systems.

OUTDOOR COOLING A MISTY BUSINESS 
Providing relief from the hot summer sun and sweltering temperatures, Right Stuff now offers you some ‘mistifying’ options in the outdoor cooling market. The Portable Shade and Parasol incorporate a refreshing misting system as an optional extra to give you the best of both worlds - shade and cooling in an outdoor environment.

SONY LAUNCHES ZIRIS 4.0 DIGITAL SIGNAGE SOFTWARE
Sony has announced its latest offering to the Digital Signage solutions market with the launch of Ziris 4.0. The new software manages the entire workflow from content programming, distribution and play out, bringing tailored messages to targeted audiences through a network of monitored screens.

SOME MOERSE FUNNY STUFF!
HOW TO BAKE A GORGEOUS VEGAN HERB BREAD
This vegan bread loaf has a beautiful herb baked onto its crust, glued in place with an "egg wash" made with soymilk powder and water. Full recipe and HOWTO at the link.

PEN-CAP CUTLERY
Din-Ink is a concept design for office cutlery by Andrea Cingoli, Paolo Emilio Bellisario, Cristian Cellini and Francesca Fontana for the DesignBoom Dining in 2015 contest. The idea is that the caps will be made from biodegradable starch and fit over your desk-pen.

FUNNY SIGNS
They lurk everywhere - just waiting to catch us unsuspecting. On street corners, on the sides of buildings, on cars and even in the middle of veld - watch out, they will leave you laughing helplessly...