If you have trouble viewing this email, please click here
Welcome to our Fantastic Forty-Eighth Issue of Signal - the e-mail publication for signage, design, and media news. We will bring you news from all around SA and the world, biweekly.
  Register Now
SHOWS & HAPPENINGS

LIMITED SEATS AVAILABLE FOR FREE VEHICLE WRAP TRAINING AT SIGN AFRICA
Sign Africa and the Africa In-Store show is just a month away (2-4 September) and provides an ideal platform into Africa for the sign, design, graphics and marketing arenas. Sign Africa is proud to announce that it will be hosting a Vehicle Wrap training course valued at R4000 per person that is co-sponsored by Avery Graphics and Roland. There are limited seats to this free, hands on and informative course, lead by international guest speakers that will take place each day at the show. 

CORELDRAW X4 WIN A LARGE SCREEN TV COMPETITION
After successfully promoting CorelDraw Graphics Suite X4 by hosting a give-away in 2008, Sytech Supplies, in partnership with Corel, is running a “CorelDraw X4 Win a large screen TV competition”. All you have to do is buy the full CorelDraw Graphics Suite X4 box set from Sytech Supplies, complete the entry form and return it immediately. 

FIRST FESPA STAKEHOLDER SURVEY ON ECONOMIC IMPACT SHOWS PRINTERS POSITIVE ABOUT UPTURN
The results of FESPA’s first stakeholder Economy Survey suggest that wide format printers and their suppliers worldwide are broadly optimistic about the chances of business recovering to pre-recession levels within the next 12 months. 

IN HARD TIMES, THE CONSUMER RULES MORE THAN EVER.
Everyone’s talking about the economic slump. And why not? It’s big. In the US, formally formerly middle-class families are on the street and, in the UK, everyone blames Gordon Brown. Again. The world is only just suppressing a global panic attack. But is this economic crisis really a guarantee of doom for businesses, or is there an opportunity to make lemonade from lemons? 

  Sign Africa 2009

VISCOM LAUNCHES NEW CONFERENCE ‘VISCOM TEC.09 CONFERENCE’
In any size, on just about any material, printed, digital, mobile or web-based and interactive, as a digital signage solution, a media façade or a large format print: visual communication is currently facing what may be the biggest wave of innovation in its history, confronting marketing decision-makers, media planners, advertising agencies as well as ‘movers and shakers’ in the field of printing, advertising technology as well as shop fitting and trade fair construction with new challenges.  

FESPA EMBRACES SOCIAL MEDIA REVOLUTION
FESPA has enhanced it main website (www.fespa.com) to connect with a number of key social media networks, such as Facebook, Twitter, LinkedIn and YouTube, helping the organisation capitalise on the communication opportunities that the rapidly evolving social media landscape provides. The site’s overall layout has also been given a facelift, making its content clearer and more user-friendly. 

SIGN CHINA 2010
SIGN CHINA 2010 will be held at China Import and Export Fair Pazhou Complex, Area B from 2-5 March 2010. It's estimated that it will gather about 1,000 exhibitors taking nearly 80,000 square metres exhibition space, and its number of attendees will exceed 56,000. 

STARCOM’S PUMA CAMPAIGN PROVES THAT BETTER IDEAS GET BIGGER BUDGETS  
Full service media agency Starcom has again exceeded client expectations in response to a brief by multinational sportsware company Puma. Puma’s directive was to rally support of the Rajasthan Royals during the recent IPL. Starcom’s proposal saw the advertising of the royal moustache campaign called 'The Mooch' which doubled up as an item fans could actually wear to games to show their support. 

  WONSA
OUT OF HOME

WHEN TIMES ARE TOUGH AND FRIENDS ARE FEW, INVEST…
When times are tough and friends are few, wrap your message around buildings to win friends, seems to be the thinking behind Sanlam Investment Management’s “It’s hard not to panic campaign” which has made use of building wraps around the country. 

CALL TO GOD ON BILLBOARDS
Numerous billboards have gone up country-wide since 1 June calling on passersby to “Turn to God!” with an accompanying website. 

DON’T BELIEVE EVERYTHING THE CITY COUNCIL TELLS YOU
In a court case the Joburg City Council admitted that it applied the 2001 bylaws incorrectly. An empty admission since they changed those bylaws in 2008.  

ENSURING THAT THE NAMIB DESERT IS NOT DESERTED IN 2010
Print the tranquillity of the desolate Namib Desert with its high dunes and awe-inspiring sense of space and tranquillity onto the minds of bustling Jozi inner city dwellers and you have created a longing for a getaway vacation to the oldest desert in the world. 

PPC CEMENT LAUNCHES FIRST-EVER 3-D BRANDED TANKERS
South Africa’s first 3-D branded cement tankers have been launched nationally by leading cement company, PPC Cement. The tankers showcase PPC Cement’s innovation and brings its well-known elephant icon to life in a fresh way on a new medium. 

SUNSHINE FOR SA GUIDE-DOGS ON STREET POLE ADS
The 2009 media campaign for the South African Guide-Dogs Association for the Blind (SAGA) is underway, with Street Pole Ads playing a crucial role in extending the reach of the campaign.

AIRSPACE INFLATABLES FLYING HIGH
Inflatable media has become a significant player in the field of outdoor advertising. Airspace Inflatables manufactures all the traditional inflatable products including blimps, dirigibles and balloons, as well as inflatable  

NEW PRODUCTS

CORELDRAW® GRAPHICS SUITE “SMALL BUSINESS EDITION”
Corel and Sytech Supplies delivers 3 licenses in 1 box to support small business and start-up companies. Sytech Supplies, a supplier to the signage and graphics industry, and premier supplier of CorelDraw Graphics Suite to the South African signage industry now brings you CorelDRAW® Graphics Suite X4 Small Business Edition.  

NEW TOP-OF-THE-RANGE VEHICLE WRAPPING FILM FROM AVERY DENNISON
Avery Dennison Graphics and Reflective Products announces the introduction of a new wrapping film that offers benefits for users, designers and application teams. Avery® Supreme Wrapping Film Easy Apply RS™ combines the conformability and flexibility of a cast vinyl film with patented Avery Easy Apply RS adhesive technology, which offers smooth, bubble-free application.  

SHOW OFF LAUNCH NEW 'PANEL HOLDER'
The all new Panel Holder was designed to accommodate both the A0 and A1 double sided Show clip frame. The Panel Holder is made out of mild steel and is powder coated in bright aluminium to compliment the frame. The Panel Holder can be powder coated into any colour of choice if you take ten units or more. There is a large branding area that can be utilised on both sides.  

ALUCOBOND ARCHITECTURAL LAUNCHES INVENTIVE ANODISED LOOK SERIES
The series combine the distinctive look of colour anodising with the excellent formability of Alucobond aluminium composite material. Anodised Look comes in four realistic colours that display the satin-smooth metal appearance sought by architects, builders and designers across Australia. Anodised Look finish CO/EV1, which simulates clear or natural anodising, will be in stock locally in the coming weeks.  

X-RITE COLORMUNKI RELEASES VERSION 1.1
X-Rite Inc. has announced an all-new 1.1 software for its ColorMunki Photo and Design now expanded to work with more design packages.  

SAFETYSTEP STAIR GRAPHICS
Safety Step Intl. Ltd. is offering Adverstep, an extruded-aluminium stairstep cladding that provides an advertising-graphics surface. Adverstep comprises an architectural-grade, aluminium alloy, a 15-micron, anodised finish; a slip-resistant, PVC layer designed to accommodate high traction; a glow-in-the-dark safety strip; and a clear, polyethylene lens onto which inkjet- or screenprinted graphics may be fitted.  

UP TO 42 INCHES (1067MM) FLEXIBLE MAGNETIC VINYL AVAILABLE
Master Magnetics in the US are showing what is believed to be the industry’s widest options for wide format printing directly on to flexible magnetic material. The media is on show at this year’s PRINT 09 show and allows for high resolution printing directly on to flexible magnetic material from solvent and eco-solvent printers.  

MIRTEC’S URANUS SLIM SUSPENDED UNIT
Identisea has launched Mirtec’s Uranus Slim suspended unit. With a profile that was engineered to provide an ideal solution for mounting surfaces that are unable to support heavier systems.  

SAWGRASS: NATURALINK BULK INK FOR EPSON-BASED DIRECT TO GARMENT PRINTERS
Sawgrass Technologies, a world leader in the development of on-demand digital imaging technologies, announced the release of NaturaLink bulk ink for direct to garment printing on Epson-based garment printers to produce profitable, short-run orders of customized, multi-coloured images on cotton and cotton-blend garments.  

CHAM-TENERO PAPER: NEW VISUALJET AND VISUALJET BLUE NOW AVAILABLE
Cham-Tenero Paper has successfully closed the beta test-stage of their Visualjet 909, 135 gsm and their Visualjet blue 919; 115 gsm and now officially launch the new products. Visualjet 909 and Visualjet blue 919 are both satin coated inkjet papers suitable for eco, mild and hard-solvent as well as latex and UV-curable inks.  

DRYTAC: NEW ECO-FRIENDLY EDGE FINISHING MATERIALS
Drytac has now launched a range of natural edging materials for use with their DES-4 Foam edge finishing system, which include a natural maple wood veneer and kraft paper finish. At a time when operating with an environmentally friendly focus is becoming increasingly important, this new range of natural edging gives substrate manufacturers and wide format display professionals the opportunity to maintain an eco-friendly image, whilst delivering added value through these recyclable products.  

SOFTWARE HINT
DIGITAL SIGNAGE

ALL EYES ON DAKTRONIC SCREENS
Next year, all eyes will be on South Africa as we host the world’s greatest sporting spectacular, the FIFA 2010 Soccer World Cup. At the same time, at two of the stadiums where the 2010 matches will be played, all eyes will be on Daktronic Screens to follow every riveting detail of these unforgettable moments in history.  

MALDRON HOTELS INSTALLS DIGITAL SIGNAGE ACROSS IRELAND
Maldron Hotels recently acquired nine hotels from the Choice Hotel Group across Ireland. As part of a rebranding of the hotel's brand identity, Maldron used Digital Signage to introduce its new brand to visitors to the hotels and, also, provide a variety of information to its customers in a clear, concise and consistent manner.  

DC MEDIA VERSION 5.0
Central Point communications (Pty) Ltd. is proud to announce the release of 
DC Media version 5.0. This state of the art Digital Signage software package 
raises the bar in the industry in terms of capability, feature set and ease of 
use.
 

THE CONVERGENCE OF DIGITAL SIGNAGE AND TWITTER
Like many industries, digital signage is seeing an increased presence on the social media site Twitter. Just by searching the term “digital signage” or the #digitalsignage hashtag, users are exposed to candid conversations about trends, news and products that previously only occurred in one-on-one phone calls and tradeshow floor chatter.  

ZERO CREATIVE ANNOUNCES 3DZIGNAGE 3D DIGITAL SIGNAGE ENGINE
Zero Creative has announced the launch of the worlds' first real-time digital signage platform entirely based on a 3D engine. The platform is designed to maximize implementation on autostereoscopic 3D Displays. Several additional modules are also available for gesture controlled interaction.  

THE DIGITAL SIGNAGE ZONE AT IBC2009
Digital signage is creating new business opportunities for broadcast technology vendors and system integrators: are you ready? The market for Digital Signage is set to grow rapidly over the next few years. A recent report by MultiMedia Intelligence predicts that the digital signage market will more than double in size by 2012 to consume 2.3 million displays, having grown by 34% from 2007 to 2008 to 1.1 million displays. The technologies, solutions and content that are driving this revolution in communication will form the focus for the Digital Signage Zone at IBC2009.  

FREE WEBINAR - BEST PRACTICES FOR DIGITAL SIGNAGE CONTENT AT THE POINT OF SALE
This is a must-see webinar on content for point of sale networks. Members of the Digital Signage Association Content Best Practices Committee will present and discuss examples of great content and the latest content strategies. They’ll show examples and provide tips on best practices. You’ll learn how to create powerful and relevant messages in retail environments.  

PIXEL INSPIRATION UPGRADES DIGITAL SIGNAGE SOFTWARE WITH SMS RESPONSE FEATURE
Pixel Inspiration has announced the launch of Screen Txt, a new feature of its content management system (CMS), which enables retailers to easily integrate mobile marketing functionality within their digital signage content. By giving users a call to action, retailers can allow users to book a test drive, request mobile discount vouchers, subscribe to a mailing list or simply request additional information, all via text messaging.  

  Display Mania
PROJECTS

VISTA SYSTEM'S STYLISH WAY-FINDING DIRECTORY SIGNS INSTALLED AT MASSEY UNIVERSITY
Vista System International, recently supplied its stylish and easily updatable Way-finding signs to “Awesome Art Ltd” for installation at Massey University, Wellington NZ.

VISTA SYSTEM INSTALLED AT THE NORTHERN TOWER OF MOSCOW-CITY'S BUSINESS CENTRE
Vista System International, a world leader in Modular Curved Frame Technology (MCFT), recently supplied its elegant and easily updatable Way-finding signs to “Visual Marketing Service” for installation at the Northern Tower of Moscow-city's Business Centre.

ECOTEK LIGHTING, DEVELOPED ENERGY EFFICIENT LED LIGHT BOXES FOR FISKER AUTOMOTIVE, INC
EcoTek Lighting, a division of Expotrans, Inc., has developed energy efficient, ultra-bright outdoor LED light boxes for award-winning, premium green auto manufacturer Fisker Automotive, Inc. at two company locations. The high-powered direct backlit outdoor LED light boxes were installed at Fisker Automotive corporate headquarters in Irvine, CA and at the Fisker Automotive engineering facility in Pontiac, MI.

SOME MOERSE COOL STUFF!

Wind-Powered Gadget Charger
The Hymini gadget charger is renewable energy on a (very) small scale – it powers small electronics like cell phones and mp3 players with a tiny wind turbine and solar panel array. The Good Human tested it out, and reports that both the solar panel and the wind turbine were separately able to power his wife’s cell phone in the same amount of time a plug-in charger takes, noting that attaching the turbine to the handlebars of your bicycle would be an especially efficient way to harness energy while out and about.  

Grow Your Own Grass Furniture
London-based contemporary design firm Purves & Purves offered a flat-pack DIY cardboard armchair frame along with a package of grass seeds in the summer of 2006, promising outdoor furniture that blends in perfectly with your lawn. You assemble the 14 pieces, fill it with soil, sprinkle the grass seeds over it and watch your new Chia Chair grow right before your eyes. Interesting idea, but mowing it could be a challenge. 

FUNNY SIGNS
They lurk everywhere - just waiting to catch us unsuspecting. On street corners, on the sides of buildings, on cars and even in the middle of veld - watch out, they will leave you laughing helplessly...

Removal: This e-mail is for information purposes only and will not be repeated, following a request for removal. It is sent in accordance with the Information Exchange Promotion Protection and Privacy Act sect. 50, marked as "Advertisement" and containing a valid remove instruction below. E-mail based commercial communication avoids unnecessary spending on catalogues and paper, and helps to preserve valuable natural resources such as forests and oil. Should you not wish to receive information just click here to Unsubscribe.

Powered by IGroup - www.igroup.co.za

  Avery Graphics

  Falcon



 Perspex

  Antalis