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Welcome to our Fun Forty-Ninth Issue of Signal - the e-mail publication for signage, design, and media news. We will bring you news from all around SA and the world, biweekly.
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SHOWS & HAPPENINGS

ONE WEEK TO GO TO SIGN AFRICA 2009
Sign Africa and the Africa In-Store show provides an ideal platform into Africa for the sign, design, graphics and marketing arenas. South Africa is the gateway into Africa. Sustaining profitability in Africa is further assisted with the major sporting events taking place in South Africa such as the recent DLF Indian Premier League and FIFA Confederations Cup and the upcoming 2010 FIFA World Cup, the biggest single sporting event of the modern world. These events are already primed to be major catalysts for the South African economy, providing unlimited opportunities for business growth and development. 

ROLAND WRAP2THEMAX WINNING ENTRY FOR JULY
The winner of the July 2009 round of the Wrap2theMax vehicle wrap design competition is local designer Stiaan Bester. He wins this round based on his dynamic submission for News Cafe. Stiaan took the design brief and "made this his own". He wins a brand new laptop for his efforts. 

MAIZEY PLASTICS CELEBRATES ITS TWENTY FIRST
Maizey Plastics proudly announces the opening of its twenty-first branch in East London. Expansion into East London is key to its growth objectives in the Eastern Cape. There are new business opportunities arising for Maizey Plastics in serving what is becoming one of SA's fastest-growing industrial growth areas with major developments and related new business initiatives. 

MAIZEY PLASTICS LAUNCH ‘YOU CAN DEPEND ON US’ CAMPAIGN
Maizey Plastics has put together a new customer service policy that will be the company’s slogan going forward. ‘You can depend on us’ sets out clearly its desire to be a responsive organisation that puts the needs of the customer first. They even go so far as to make the Directors cellphone numbers available to all so that they can be reached at any time. 

  Sign Africa 2009

SECURE YOUR FUTURE WITH NEW BUSINESS OPPORTUNITIES AT BFOE 2009
Although the world has gone through massive economic change, this change presents a positive opportunity for new business, particularly within the entrepreneurial scope and specifically based on existing business models that deliver solid returns on investment.  

2009 AMASA BASH READY TO ROCK & ROLL - BOOKINGS NOW OPEN
Don’t blame it on the sunshine, don’t blame it on the moonlight, don’t blame it on the good times, blame it on staying up all night partying at the AMASA industry bash. The legendary industry party preparations are brewing, book your tickets now! 

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OUT OF HOME

ELIZABETH ARDEN SHINES IN SA MALLS WITH PRIMALL MEDIA  
Advertising in shopping centres provides advertisers with the advantage of a variety of platforms for brand building and top of mind awareness at the point of purchase. Realising the value of mall advertising, global cosmetic leader Elizabeth Arden  returned to Primedia Unlimited subsidiary Primall Media for yet another successful mall campaign, this time in a one month burst for its 8 Hour Cream Moisturiser SPF 15 and Eight Hour Cream Sun Defence SPF 50 products. 

WIDEOPEN PLATFORM TRANSFORMS THE ‘HEART’ OF CAPE TOWN
Heart 104.9FM has ensured that it gets its message of change across to the Capetonian masses by selecting two of Wideopen Platform’s key impact sites in Cape Town’s CBD, driving awareness for the brand and its Republic of Cape Town campaign, launched on August 3. 

MALL ACTIVE ENSURES DOMINATED EXPOSURE FOR AUDI’S CENTENARY
Audi South Africa celebrates its centenary this year. To mark the occasion and ensure prominent brand exposure, Audi AG Marketing put together a captivating, roving exhibition that is being displayed in numerous countries around the world. In South Africa, Audi contracted Mall Active to create awareness and drive consumers to its pioneering forecourt promotion held at Sandton City Fountain Court.  

NEW PRODUCTS

AW SPECIALTY PAPERS ANNOUNCES NEW TRANSFER PAPER
AW Specialty Papers has announced the availability of a new heat transfer paper designed for commercial hot peel transfers. The new paper, DynaTranz Inkjet Light, is for application of inkjet printed photos and images to light-coloured substrates. One of the most affordable high quality production sheets on the market, it is for use with all major inkjet printer brands using either pigment or solution dye, or washable markers.  

PORTAMEX LAUNCH LAY FLAT DOUBLE SIDED BLOCKOUT BANNER AND REFLECTIVE BANNER
Lay flat Double Sided Blockout Banner 440 gsm is ideal for production of roll-ups. Smooth PVC blockout banner without texture that doesn’t stretch, satin gloss finish. High resolution coating delivers sharp images and vibrant colours. Product code SF - 440. Reflective banner 550 gsm product code SRB – 550 and Reflective Vinyl 600 gsm product code SRB-SA 600. Provides perfect image reproduction and excellent reflection.  

ORACAL ADDS 29 NEW METALLIC COLOURS
Oracal USA has announced the addition of twenty nine new metallic colours to its 2-mil premium cast ORACAL Series 951 Premium Cast Metallic Film family. The addition of these new colours brings the total number of metallic colours available in Series 951 to 49, one of the industry’s largest metallic film selections.  

AVERY GRAPHICS LAUNCHES ITS DESIGNER RANGE OF TATTOO FILMS
Avery Tattoo Film is a speciality cast vinyl film designed to create a tattoo effect on the application surface. The Tattoo Film is transparent with some black pigment and some metal flakes showing dark shade on light substrates and light shade on darker substrates. The Tattoo Film is ideal to personalise you car. It can be used for general decorations and as graphics on recreational vehicles.  

PRINTING CARPETS: NEW PRINTABLE FLOOR VINYL AND STREETFOIL A BIG SUCCESS
Printing Carpets specialises in producing and supplying carpets for the large format digital printing and sublimation industry. Printing Carpets has found the right combination and has produced a brand new Floor vinyl luxe in rolls 30 x 200 with a special coating only suited for UV printers. The new Floor vinyl can handle high traffic, their latest project in a London Museum easily handling a thousand people a day.  

EARTH FRIENDLY DYE-SUBLIMATION PAPER FROM CHEMOSOL
TexPrint Green™ is a revolutionary new digital dye sublimation paper that not only delivers premium quality with exceptional value, but is also the industry’s first ever 100% environmentally friendly digital dye sublimation paper.  

AVERY GRAPHICS LAUNCHES 7551 FUNCTIONAL FILM – BLACK PVC
Avery 7551 Functional Film is a general purpose film for extra protection and additional options of vehicle exteriors. It can be applied to the car exterior to enhance or add sportive design characteristics while adding protection against mechanical damages. It has excellent high frequency welding characteristics, adhesion to car paints and it allows application to slightly curved car exterior parts.  

SOFTWARE HINT
DIGITAL SIGNAGE

CPC LAUNCHES DIGITAL SIGNAGE MANAGEMENT ACCESS PROTOCOL™
Central Point Communications (CPC) has announced the launch of its Digital Signage Management Access Protocol (DSMAP), an advanced network and firewall friendly connectivity solution that provides complete and direct access to digital signage players, with no requirement for any port mapping, static IP addresses, changes to firewalls or the installation of APN or VPN technology.  

DIGITAL SIGNAGE EXPO ADDS YOUTUBE CHANNEL
Digital Signage Expo (DSE), the world’s largest International Tradeshow and Conference dedicated to digital signage, interactive technology, and out-of-home networks has added new ways for decision-makers to get the most up-to-date information they need through its website at www.digitalsignageexpo.net.  

  Display Mania
PROJECTS

INTERNAL LED ILLUMINATION OF CITY LITE BILLBOARD
LED Lighting Solutions, in conjunction with its strategic partners, embarked on a test, at a 3 x 6m City Lite site offered by Ad Outpost, that proved that LEDS can effectively be used to illuminate an internally illuminated Billboard, or light box of any size. This is a first for Ad Outpost, and LED Lighting Solutions in the outdoor industry, the industry is still using fluorescent tubes in City Lite boxes at the moment.

PERSPEX® - CLEARLY INSPIRATIONAL ARCHITECTURE
A factory which makes flooring materials is not where you might usually expect to find inspirational elements of building design and architecture. But visitors to the Kaindl factory in Salzburg, Austria will find just that. The two streamlined and ultra modern buildings have been designed with modern minimalism in mind; studded with eye catching domed windows and linked by a stunning, clear, cylindrical ‘skywalk’ walkway.

SOME MOERSE COOL STUFF!

Slower is Better
An excellent initiative installation by the department of font of Elm Grove to fight against the accidents. A meter placed on the roadside displays information in real time around the slogan “Slower is Better”.  

Genius office space
How would you like to work in tube? in forest that is… 

FUNNY SIGNS
They lurk everywhere - just waiting to catch us unsuspecting. On street corners, on the sides of buildings, on cars and even in the middle of veld - watch out, they will leave you laughing helplessly...

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