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Issue 88 | Week 1 - FEBRUARY 2011

 
Sign Africa
LED LIGHTING SA LAUNCHES HB WALL WASH EXTRUSION

LED Lighting SA's focus this month has been on billboard and façade illumination and wall wash applications. There is a lot of scope in this area for energy efficient lighting solutions, which can bring a building, bridge, or billboard alive.

Antalis
NEW AVERY FILM HITS THE STREETS
Avery MPI 6121 Street Graphics Film brings graphics applied to roads, pavements, and other rough surfaces in exposed outdoor environments to a higher level. With a paint-like finish for graphics printed with digital UV inks, the film represents a leap forward in technology.
XANITA LAUNCHES X-BOARD LITE
X-Board Lite is an eco-friendly and cost-effective open-cell honeycomb board, ideal for flat-panel applications. It is an expanded honeycomb core (EHC), pressed between a direct UV inkjet print-receptive laminate. Like the entire X-Board range, it boasts outstanding eco credentials and is manufactured from post-consumer paper waste. It is fully recyclable through repulping after use.
NESCHEN EXPANDS DISPLAY MEDIA RANGE

Neschen's new and comprehensive range of matching print media, including protective films, ensures that users can always find the ideal product for their application needs.

 Sign Africa Roadshow
ONLINE SIGN DESIGN SERVICE LAUNCHED
Ross Luthin Creative (RLC) is pleased to announce the launch of its new Web based design service, SignArc.com. This new service offers fast, simple and affordable architectural signage design, accessible directly through a website that is user-friendly and informative.
MACTAC ANNOUNCES NEW WINDOW MEDIA

MACtac Graphic Products has introduced IMAGin® Perforated Window Media WP129, a one-way visibility film used to transform indoor or outdoor window surfaces into graphical canvases on one side, without sacrificing significant visibility on the other.

PRISMAFLEX OPENS DOORS TO VISITORS

Prismaflex South Africa invites anyone and everyone in the signage industry to 'colour the world'. If you've ever wondered what exactly goes on inside the company's factory, now is the time to see for yourself!

 WONSA
HEXIS GOES GREEN WITH LAUNCH OF NEW FILM
HEXIS USA will be exhibiting at this year's ISA International Sign Expo in Las Vegas to launch its new Latex digital printing film and gloss laminate destined for vehicle wrapping applications. Both films are free of all materials with certain environmental issues such as PVC, solvents, plasticisers and heavy metals.
NEW USED BATTERY DISPOSAL BIN BY VISTA SYSTEM

Vista System International recently supplied a newly designed battery disposal bin for the safe disposal of batteries. The new elegant design is a step up from the common 'garbage bin' styles that are currently available on the market.

KODAK WINS 'HOT ONE' AWARD
American magazine, Professional Photography, has awarded its coveted ‘Hot One’ Award to Kodak’s new UV-curable Display Film and Paper. The company's curable materials solve the problem of achieving critical photographic results on back and front-lit displays using wide format UV inkjet instead of photo-chemical processes.
THIS WEEK'S CREATIVE QUOTE

'The client may be king but he's not the art director'

~Von R. Glitschka

MATCHSTICK DISPLAYS MAKES VISUAL IMPACT

Matchstick Displays, a Hong Kong based company that specialises in enhancing brand performance at Point of Sale through advanced display technologies, uses a process that it calls 'Enhanced Visual Impact' to print images and logos onto dimensional signs.

TLC SMOOTHES RECKITT BENCKISER CAMPAIGN

Reckitt Benckiser has partnered with TLC to market a new range of Veet hair removal products. The national campaign alerts women to the speed and ease of using new Veet Blossom and Veet cold wax strips in cinema, airport and Planet Fitness washrooms.

KELLOGG’S CORN FLAKES HAILS PROVANTAGE TAXI

Kellogg’s Corn Flakes, the well-known cereal brand, is creating dominance in the taxi environment nationally with a multi-dimensional campaign that includes taxi wraps, interior taxi branding, Taxi TV and leaflet distribution.

 Viscom Africa
MASSIV TV HITS THE ROAD

Following a specially-commissioned, in-depth study on commuter trends in South Africa, MASSIV TV took its insights to clients and agencies at over 40 locations throughout Gauteng, KwaZulu-Natal and the Western Cape.

SAIL KICKS OFF WITH LED PERIMETER BOARD
SAIL, commercialisation arm of the MARC Group, has acquired the latest state-of-the-art LED perimeter boards currently in use in the US, UK, Spain, Germany and Australia in various sporting codes. An increasing number of sports stadiums are moving from static to digital advertising boards, to provide an interactive platform for brands and the quality of their exposure.
THE COMPLETE GUIDE TO DEMYSTIFYING 3D
The digital signage community has heard of 3D and many are wondering if, how and when they should look at 3D for real installations. Insight Media University has put together a course that will address all the principle questions, and provide answers to the Who, What, Where and Why of 3D in digital signage. 
Viscom Africa
PERSPEX WELCOMES ALL TO EUROSHOP 2011
Perspex extends a warm invitation to all its customers and the world of retail to join it at EuroShop 2011 - Europe’s leading exhibition for international retail design. Euroshop 2011 is a Global Retail Trade Fair, taking place in Dusseldorf, Germany, from February 26 - March 2 2011.
BOBS4GOOD NEWS SPREAD BY TLC 
TLC has joined forces with the Bobs4Good Foundation to help address the needs of over seven million children in South Africa who do not have school shoes. The foundation aims to give underprivileged learners the gift of hope - a pair of quality leather, locally-made school shoes to care for and call their own.
CLASSIC ILLUSTRATOR CS4 TUTORIAL: CREATE AN ASSORTMENT OF 3D TEXT

By Jasmina Stanojevic
In this graphic design tutorial, we will discuss how to create an assortment of 3D text styles in Illustrator CS4. We will create a custom pattern (a flower pattern), apply beautiful color gradients, use basic shape tools to create custom objects, and much more. The underlying lesson in this tutorial is that, in Illustrator, you can achieve amazing results by choosing the right fonts and colors, and by being conscious of basic illustration principles such as perspective and lighting.

FUNNY SIGNS OF THE WEEK

Sharing is caring, click here to send us your funny signs.

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