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Issue 107 | Week 4 - JUNE 2011

 
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FREE ENTRANCE
MIDCOMP LAUNCHES THE 'LATEX LEAGUE'
The company has created a marketing initiative for all their HP latex print customers. The Latex League website is a platform where latex print customers can list their businesses, their services and promote their company profile. The initiative is an opportunity for the company's latex customers to be an active part of the 'Green Drive' as well as obtaining the business spin-off from end users being able to locate them on the site.
Antalis
COMUTANET'S MEGA BILLBOARD BIGGEST IN SOUTHERN HEMISPHERE
ComutaNet’s mega billboard's dimensions are sure to attract the attention of a diverse range of people. The 3.85m by 149.7m creation is highly visible to the thousands of commuters that travel through Johannesburg’s Park Station each day. The company was commissioned by MoneyGram to promote their campaign.
PRISMAFLEX SUCCESSFULLY SHOWCASES GRAPHIT PRODUCTS AT MARKEX
The product, an environmentally friendly substrate which is five times lighter than traditional PVC and has a host of flighting applications, generated an overwhelming amount of interest at the Markex 2011 expo held at Sandton City from 7-9 June.
GRAFTON EVEREST USES 17 TRUCKS TO PROMOTE CAMPAIGN
The company's philosophy of 'Life’s Great on a Grafton' is being driven home to consumers on a fleet of 17 vehicles. The backs of the trailers state ‘Comfort on the Move’ and two striking visuals complete the campaign: half the fleet with a small boy and the other half with a cat sleeping on a Grafton sofa.
 WONSA
VISTA SYSTEM INTRODUCES DOUBLE SIDED FLAG SIGN FOR ROAD SIDES
The sign has an arrow shape design which offers increased visibility for passing traffic. The sign consists of three Vista Light extrusions, two aluminium end caps (top and bottom), two polycarbonate inserts used as background for the graphic inserts and two square supporting profiles for internal stabilisation. The sign is offered in a variety of sizes ranging up to 2.5m high and 1.2m wide.
MAIZEY PLASTICS GRAFITYP AND GRAFICAST RANGE
The Grafityp GEF (Grafityp Ecology Film) self adhesive films are soft, environmentally-friendly and free of chlorine and plasticisers. With pricing that compares with better quality monomeric films and characteristics that are normally found in polymeric calendered films, these films can be utilised for any application on even surfaces.
RANK TV REACHES 2.7 MILLION COMMUTERS WEEKLY
ComutaNet is celebrating the official TGI ranking of Rank TV. This year, verging on a tribute to the mass audience the medium services, ComutaNet embarked on a national upgrade of their Rank TV sites. The advancement in the medium sees an increase in functionality of the electronic billboards allowing enhanced viewing and audio quality. The upgrade programme has three new sites planned for erection in Gauteng, KwaZulu-Natal and the Western Cape. A fourth new site is already delivering engaging content and advertising to the commuters travelling in the Nelspruit area.
 Viscom Africa
OSRAM HAS TECHNOLOGICAL BREAKTHROUGH WITH OLED'S RECORD-BREAKING EFFICIENCY
Researchers and developers at the company have achieved a new efficiency record in the laboratory for OLED. The laboratory sample achieves 87 lm/W, 40 percent more than the previously-achieved peak value. The laboratory sample is highly proximate to the product, paving the way for highly energy-efficient OLED products with considerably higher brightness.
VODACOM RENEWS ADVERTISING VENTURE WITH TLC
Vodacom has chosen TLC to speak directly to its consumers inside 300 Jet and Jet Mart stores across South Africa, promoting its prepaid offering.
WINNERS OF VISCOM'S DESIGNMAKER 2011 COMPETITION ANNOUNCED
The competition called for design ideas that can be applied to the widest possible variety of advertising media. Many creatives submitted their ideas, and the three best ideas were invited to the award ceremony. The designmaker award, which was launched at last year’s viscom international trade fair, was presented in Düsseldorf by the organizer of the trade fair, Reed Exhibitions Deutschland GmbH.
 FREE ENTRANCE
CLASSIC ADOBE ILLUSTRATOR TUTORIAL: HOW TO MAKE A MAP

By Issac
This week we look at handy technique, map making. Map making is very time consuming and requires a good deal of patience. More than likely if you become a graphic designer, someone will eventually ask you to make a map. This could be a neat add-on to an invitation or online link. Enjoy!

FUNNY SIGNS OF THE WEEK

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