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Issue 119 | Week 4 - September 2011

 
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SUNCOAST WINS WITH REBRANDED MOZZIE CAB FLEET
Mozzie Cabs has implemented a fresh new creative look on the 43 minicab vehicles that drive home the SUNCOAST Casino and Entertainment World message on Durban’s roads. The casino has renewed its branding contract with Mozzie for the third successive year.
 Antalis
GLENLIVET HITS PERFECT ADVERTISING SHOT WITH GOLF UNLIMITED
Premium whiskey brand now has access to discerning LSM 14+ golfers though Golf Unlimited. Having secured a three month ‘18th hole’ promotion, the campaign is the first of its kind for the Single Malt Scotch Whisky. The Unlimited division holds exclusive advertising rights on digital golf cart GPS units across 33 of the country’s finest four and five star golf courses.
PROVANTAGE GETS GAUTRAIN MOVING
Provantage has erected branding at its sites at OR Tambo International Airport to remind travellers of the convenience and world-class efficiency of the Gautrain.
PRIMEDIA LIFESTYLE MAKES HUGE STRIDE IN KZN FOOTPRINT AWARDS
The company has won 83% of the 2011 SACSC's (South African Council of Shopping Centres) KwaZulu Natal Footprint Awards, held at the North Coast’s Sibaya Casino. The Awards celebrate creative distinction across the various marketing disciplines, with a specific focus on accountable mall strategies which equate to performance-driven marketing.
 WONSA
BRENDAN TAYLOR, OUT OF HOME INDUSTRY PIONEER, RETIRES
After fifty two years of working, of which nearly half were successfully spent in the out of home industry, Brendan Taylor is retiring. Taylor has been a pioneer in the out of home industry, having paved the ground for many after him.
VIRGIN MOBILE SA LAUNCHES FIRST TV ADS TO PROMOTE AIRTIME OFFERING
The mobile operator is running a series of four humorous television commercials to promote its prepaid airtime offering. The colourful ads mark the first time in three years that the company has launched a television campaign. The commercials were directed by Peter Pohorsky from Plank Films and produced by Gareth Hansen.
X/PROCURE® INCREASES PRODUCT AWARENESS FOR MSD SOUTH AFRICA
X/procure® will manage a three month Announcement Screen advertising campaign for MSD's new schedule four product Atripla which is the first, once-daily, single-tablet regimen for the treatment of HIV-1 infected patients.
NOVEMBER 1 LISTED IN FINANCIAL MAIL’S BEE BUSINESS GUIDE
November 1 have been listed in the FM Essentials BEE Business Guide – a comprehensive directory not only of BEE specialists and agencies, but also BEE graded suppliers from various sectors of industry.
PRIMEDIA OUTDOOR ENTERTAINS GUESTS AT MTN 8 CUP FINAL SHOWDOWN
Primedia Outdoor entertained their guests Mindshare World, Johannesburg City Parks and Tshwane Municipality at the final, South Africa's oldest and one of the most anticipated soccer cup competitions in our sporting calendar.
CLASSIC PHOTOSHOP TUTORIAL: DRAMATIC GRITTY EFFECT

In this week's tutorial we’re going to show you how to add a dramatic, gritty, bronzed effect to your images. Enjoy!

FUNNY SIGNS OF THE WEEK

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