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Issue 154 | Week 2 - JULY 2012

 
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ENTRIES OPEN FOR RIGID PAPER BOARD CHALLENGE

Graphix Supply World, together with media partners, Practical Sign & Digital Graphics, and sponsors Mimaki, Esko and Re-board, pioneers of recyclable rigid paper board, have launched the Rigid Paper Board Challenge competition and entries are now open.

Antalis
GRAFITYP LAUNCHES AUTOMOTIVE AND DECO PRODUCTS

Grafityp has introduced a number of new Graficast Automotive & Deco (AMD) products, including additions to Graficast Matt Supercast films and Graficast Colour Wave films.

ASSUPOL BECOMES 'INSURER OF THE PEOPLE' WITH NEW BRANDING

Assupol has re-invested in its South Africa brand heritage by using a multi faceted advertising campaign to promote a new image and positioning that embraces the rich history of South Africa in the 1950s and the colourful heart and soul of Sophiatown.

RIGHT STUFF LAUNCHES T-FRAME BANNER

The T-Frame banner system is a series of portable branded banner structures which are grouped together to provide an effective means of crowd control as well as a highly visible branding opportunity at major sports events and public gatherings.

Viscom Africa

PROVANTAGE ENTERTAINS CROWDS WITH BIG BROTHER AFRICA STARGAME EVENTS
Provantage is hosting an event every Tuesday to celebrate the recently evicted contestants of well-known celebrities and reality TV personalities from the much talked about Big Brother Africa show on DStv. As part of the platform, DStv is promoting its products and services and is also giving away prizes, including a DStv Mobile Walka Handheld TV and DStv Standard Decoder plus installation, at every event.
EXPAND A SIGN’S FLYING BANNER CREATES HIGH IMPACT BRAND VISIBILITY
Expand a Sign’s patented Flying Banner is available in six sizes for both indoor and outdoor advertising. The smallest in the family, the Micro Flying Banner stands at 0.75m and is ideal as a tabletop or indoor retail display. The mighty Extra Large Flying Banner towers at 6m and promises an impressive branding imprint at any outdoor event.
FASHION MEDIA AND GIORGIO ARMANI CAMPAIGN HIGHLIGHTS WATER AS A BASIC RIGHT

During a two week campaign at six Edgar’s stores within LSM A shopping centres, Unlimited’s Fashion Media created a window display that drew customer’s attention to L’Oreal’s special limited edition Giorgio Armani fragrances Acqua Di Gio and Di Gioia, which, through a partnership with UNICEF, have highlighted the fact that water is a basic right for everyone.

wonsa

PROVANTAGE AFRICA'S SHOPPA SHOWS GET CONSUMERS INVOLVED
The Shoppa shows, implemented by Provantage for Willowton Group in Harare, Zimbabwe, were a resounding success with product sales targets not only met, but doubled. Consumers were entertained with delightful skits and professional dance shows. Dancing competitions gave consumers the opportunity to be part of the show and also win spot prizes.
BRANDYOURCAR.COM LAUNCHES BRIGHT CAMPAIGN FOR OPERATION KHANYISA
Unlimited’s Brandyourcar.com is keeping South Africa switched on, ensuring that Operation Khanyisa’s national campaign, which encourages consumers to use power legally and report illegal use of electricity, reaches its target market. The 116 branded cars travel the highways and byways within key metropolitan areas.
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CLASSIC TUTORIAL: BUSINESS CARD DESIGN & PREPRESS PREPARATION IN CORELDRAW

CorelDRAW is considered top, both for vector editing and prepress solutions. Its unique capabilities exceed the typical vector designing software, places it deep in the heart of the user who tried it and understands it. In this article I will not discuss the ease you can use VBA with, nor the multi-page capabilities that makes it an excellent DTP software. We won’t even talk about the pioneering concept of adding a mail-merge sub to a design program, to allow you to auto-numbering forms all the way to change the details of a company’s cards for each one of the employees with almost no effort, almost a decade ago.

We are going to talk about is the page and layout setup, as well as the very sophisticated pagination system inside the printing environment. And we are going to do that step by step, while working on a two sided business card with a map.

FUNNY SIGNS OF THE WEEK

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