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Issue 167 | Week 3 | October 2012

 
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JWT LONDON GIVES KIT KAT A CAMPAIGN THAT'S OUT OF THIS WORLD

A Kit Kat was sent into space in an unparalleled show of support for Felix Baumgartner and his team. Created by JWT London, the activity ran ahead of Baumgartner’s record-breaking skydive on 14th October from the edge of space.

Antalis
PROVANTAGE LAUNCHES AIRPORT ADS
Provantage's new brand, Airport Ads, will target well-heeled consumers. Mzukisi Deliwe has been appointed General Manager of this division and will lead a specialised team of airport advertising professionals that will offer advertisers unsurpassed integrated digital, static and activation media opportunities in all airports nationally.
IKWEKWEZI FM'S NEW LOOK MAKES WAVES

SABC Radio Station Ikwekwezi FM has been given an eye-catching new look, with Graffiti branding six buses and six minibus taxi's. Each of the 12 vehicles has been wrapped in such a way as to appear as though covered in traditional Ndebele beading.

ROLLERSIGNS SPONSORS SEXPO
Rollersigns sponsored this year's SEXPO, the health, sexuality and lifestyle Expo. Rollersigns provided effective and eye-catching advertising and an informative medium for those standing in the long lines. It proved that it is a diverse and essential product for 'on the ground' advertising.

wonsa

AIRPORT.TV™ AND POSTERSCOPE TAKE PART IN GLOBAL EXHIBITION

Airport.tv™, an Airport Ads offering, flighted selected images from the 'A Day' exhibition on screens in all nine of the ACSA airports countrywide on 8 October.

VISUALPLANET'S TOUCHFOIL TRANSFORMS SURFACES INTO INTERACTIVE TOUCHSCREENS
Visualplanet's touchfoil transforms any non-metallic surface into an immersive and interactive touchscreen. The unique manufacturing capability turns non-interactive in-store digital displays, kiosks, totems and more into interactive displays with little to no modification to the existing display and without the need to replace them.
PROVANTAGE PUTS MUSCLE BEHIND DICKIES CAMPAIGN
Provantage placed Dickies Strong Man billboards at various train stations, used by a large segment of Dickies' target market as they commute daily by rail, for the Dickies Strong Man campaign. Aimed predominantly at blue-collar workers, the campaign features the strength, durability and safety of the latest range of men’s apparel.
CLASSIC TUTORIAL: DESIGN A PRINT-READY ADVERT IN ADOBE INDESIGN

Want to learn how to make an advert that could go into a magazine? Jump into Adobe InDesign with this real-world tutorial on creating a print-ready advert. This tutorial is perfect for you if you’re familiar with Adobe Illustrator and want to get started with a layout program suited toward publication design.

FUNNY SIGNS OF THE WEEK

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