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Issue 188 | Week 4 | APRIL 2013

 
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CRAFTSIGNS COMPLETES ILLUMINATED SKY-SIGNAGE FOR SAMSUNG
Craftsigns completed illuminated sky-signage at Atterbury House (the former Shell House), one of Cape Town’s most iconic sites, for Samsung on 26 February. The project was handed over to a very satisfied client at a rooftop gathering.
Antalis
CLINIQUE GETS IMPACTFUL CAMPAIGN WITH MASSIVE EXTERIOR BILLBOARD
Unlimited’s Fashion Media has ensured that Clinique is top-of-mind in the Johannesburg CBD by using its massive exterior billboards at store level, to increase Clinique product sales via the Edgars store in the city.
AIRPORT.TV™ CELEBRATES ONE YEAR OF SUCCESSFUL OPERATION
A year after its successful launch, airport.tv™ continues to fly as the only national digital TV network in the airport environment. Leading multinational and local brands are already experiencing the value and reward of airport.tv™. Advertising categories include cars, electronics, alcoholic beverages, insurance, airlines, fashion, government affairs, banking, tourism, cars, telecommunications, Information Technology and software – items and services that appeal to the target market. 
JOE PUBLIC IGNITE REVS UP THE MERCEDES BENZ BRAND
Joe Public Ignite, Joe Public’s below-the-line unit, which opened in February 2012, has been awarded the Mercedes Benz Commercial Vehicles (MBCV) account following a competitive three-way pitch.

Viscom Africa

MARKET RESPONDS POSITIVELY TO TRANSIT.TV 
Within the first couple of months of Provantage launching TRANSIT.TV, the new digital platform has performed exceptionally well. The market has responded positively and it has ‘passed the test’ at some of South Africa’s largest and most respected media agencies.
ABF SEEKS 'MOVERS AND SHAKERS' FOR COMMITTEE
For the ABF to grow back into a vibrant, and vital Non-Profit Organisation (NPO) good, energetic and committed people will be welcomed on to the new committee. The ABF is requesting the industry makes their presence felt at the AGM, scheduled for the 8th May at Draft FCB, Boardroom 4, at 18h00. The full address is Pin Mill Farm, 164 Katherine Street, Sandown.
PROVANTAGE BRINGS EXPERTISE TO NAMIBIAN MARKET 
Provantage Namibia has brought the know-how and experience of successful activations to the Namibian market, implementing activations for various Namibian brands, including the Team Namibia cook off competition, Nampost point of sale and Hanky Banister whiskey.

wonsa

SPIKES ASIA 2013 TO CELEBRATE CREATIVE EXCELLENCE
The Spikes Asia Festival of Creativity, Asia Pacific’s premier festival and awards for the creative communications and advertising industry, has opened for delegate registrations.
PROVANTAGE AFRICA ACTIVATES SMART CAMPAIGN FOR NESTLE
Provantage Africa created a beach hunt on one of Namibia’s most popular beaches in Swakopmund to promote Nestle’s iconic Smarties brand.
BVLGARI SMELLS SUCCESS WITH PRIMALL
Primedia Unlimited’s Primall Media business was selected to create brand dominance within the mall environment and close to points of purchase for BVLGARI's new male fragrance, MAN EXTREME.
Viscom Africa Expo
NEDBANK CORPORATE CONTINUES PARTNERSHIP WITH GOLF UNLIMITED
Golf Unlimited has activated a new campaign for Nedbank Corporate. The bank's advertising creative attracts the attention of its relevant target market in an environment where the bank enjoys sector exclusivity.
GATEWAY THEATRE OF SHOPPING BOASTS FOOT TRAFFIC COUNT OF 158 984 

Gateway Theatre of Shopping has won the HeadCount Busiest Day of the Year award for 2012, for a super regional centre, with a foot traffic count of 158 984 consumers on 22 December 2012.

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