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Issue 207 | Week 1 | October 2013

 
 
   
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Viscom Africa
USING DIGITAL SIGNAGE EFFECTIVELY IN STORE

A lot of companies are using digital signage to enhance, inform, up sell and improve their business performance. Moving Tactics has had the experience and knowledge to work with companies to create and build a customised digital signage solution that will deliver on your business requirements.

Antalis
KFC REPLACES COLONEL SIGN WITH ADD HOPE SMILE

October is marked as World Hunger Relief month, and KFC has replaced its iconic Colonel sign with a smiling child face that represents the children that benefit from KFC’s Corporate Social Responsibility Initiative, Add Hope.

CONTINENTAL OUTDOOR INSTALLS NEW IGNITE

Continental Outdoor Media has installed 7 digital roadside billboards in the Sandton hub after the launch of the new roadside digital network titled “Ignite”. This innovation brings South Africa in line with international standards. The Daktronics screens, with an ‘eye-popping’ image quality (280 pixels tall x 560 pixels wide) are made with components using the latest global digital technology.

EXPAND A SIGN CELEBRATES HERITAGE DAY

Heritage Day is a day in which all are encouraged to celebrate their cultural traditions in the wider context of the great diversity of cultures, beliefs, and traditions that make up the nation of South Africa.

wonsa

XANITA CREATES POP UP MAGNUM SHOP
Xanita has a Magnum ice cream pop-up shop at Pick 'n Pay Hyper, Pretoria. The X-Board unit is designed by Resource Design and manufactured by Bright Digital.
PENTAWARDS PRESENTS ABSOLUT VODKA WITH SPECIAL AWARD

The founders of Pentawards, Jean Jacques and Brigitte Evrard decided to give a Special Pentawards to Absolut Vodka, because of its diversity in unity and its "Absolut" brand creativity. This trophy was awarded during the 7th Pentawards Trophy Ceremony, which took place on the 21st of September 2013 in Barcelona, representing Absolut was Anna Kamjou, Global Director Design Strategist of the Absolut Company.

JWT SCOOPS 3 W³ AWARDS

JWT’s multi disciplinary digital unit, dotJWT scooped a gold and two silvers at the W³ Awards, for its MyWheels and Avis campaigns. The W³ Awards are given in honour of creative excellence on the web from award winning sites to videos and marketing programmes. The awards are sanctioned and judged by the International Academy of the Visual Arts.

JUN KITAGAWA INSTALLS 3D ZIPPER STRUCTURE

An artist from Japan, Jun Kitagawa has installed this series of huge, 3D zipper structures across Japan's public spaces, which is a form of art he likes to call light eroticism. Kitagawa 'accidentally' become an artist when he covered up nude statues with an array of old t-shirts.

FUNNY SIGNS OF THE WEEK

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