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Issue 213 | Week2 | November 2013

 
 
   
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Viscom Africa
START THE DAY WITH ANTALIS

Antalis South Africa launched the ‘Start your day with Coffee’ campaign, to showcase and promote the entire Arjowiggins range of fine papers. Viscom Africa attended one of the launches on the 13th  November at Canteen @ Arts on Main and received a welcome kickstart to the day with breakfast and a set of 25 bespoke paper coffee cups.

Antalis
PROVANTAGE GENERATES AWARENESS FOR REHIDRAT

Provantage Africa generated awareness for Rehidrat, as Pick n Pay took Rehidrat to its Cycle Challenge in Windhoek. With 17000 entrants the well-known brand gained high visibility amongst cyclists who did not hesitate to take a sample and a water bottle from the friendly and well-versed promoters.

KEYS COMMUNICATIONS EMPOWERS TOWNSHIPS THROUGH WALL MEDIA

Keys Communications impacts on the lives of members of the township community members, while providing a service to well known brands. Using the innovative marketing medium of Township Wall Media, the company provides exposure for budding local artists, using their skills in the painting of murals.

wonsa

ELIZABETH ARDEN SELECTS PRIMALL TO GRAB SHOPPER'S ATTENTION
Elizabeth Arden has selected Primedia Unlimited’s Primall Media to communicate with consumers inside shopping malls and to generate sales. As the company was looking for an innovative solution to compliment the rest of its media campaign to launch new skincare range, Skin Illuminating.
MALL ACTIVE GETS SIM-SONKE TALK TIME

Primedia Unlimited’s Mall Active gets SIM-Sonke, the prepaid tariff plan launched by Telkom’s mobile arm, as much ‘talk time’ as possible.

SOURCECRM TAKES INTERNATIONAL MARKETING AWARD

Primedia Unlimited’s integrated digital customer relationship management software solutions provider SourceCRM, took home an international ICSC Solal Marketing Award which recognises excellence in retail marketing campaigns.

TLC PROMOTES TENA

Primedia Unlimited’s TLC will promote Nampak's incontinence care product, Tena. This will be a five month long campaign, that aims to educate consumers about the sensitive issue of bladder weakness. The communication is aimed at men and women aged 45 and over.

LOW BUDGET CAMPAIGN RECEIVES MASSIVE SALES

lnnovation Health Salcura's ‘low’ budget campaign product by Primedia Unlimited’s TLC received a massive 70% growth in sales month on month from the launch of the product in South Africa.

FUNNY SIGNS OF THE WEEK

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