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Issue 222 | Week2 | March 2014

 
 
   
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VISIT THE CAPE TOWN REGIONAL EXPO TO EVOLVE YOUR BUSINESS

 
The Sign Africa Regional Expo, taking place from 12-13 March at the Cape Town International Convention Centre, will be a showcase for the latest equipment, media and business opportunities in wide format digital printing, laminating, finishing, point of sale displays, screen and pad printing, LED’s, banners, flags and laser engraving.

ETV SELECTS GLAMCAM

E.tv is proud supporter of the Cancer Association of South Africa’s (CANSA) Relay For Life programme, and has selected TLC Unlimited’s Glamcam to engage participants at selected CANSA’s Relay For Life events.

SAATCHI & SAATCHI GIVE RUBBISH TRUCK MAKE OVER

Saatchi & Saatchi South Africa took the smelliest thing they could find, a rubbish truck and gave it a sweet makeover to make the point that Tuffy's scented bin liners disguise bad odours.

AMF CONFIRMS JEDD COKAYNE AS NEW CHAIRPERSON
Advertising Media Forum (AMF) has confirmed that The MediaShop’s Jedd Cokayne as its newest chairperson.
TLC GENERATES HYPE AROUND FIRST SUNFOIL CRICKET TEST

Primedia Unlimited's TLC Unlimited was selected by the Gauteng Cricket Board to generate hype around the first Sunfoil Test between South Africa and India.

PRIMEDIA UNLIMITED MOVES FORWARD WITH STANDARD BANK

Primedia Unlimited, has secured a deal with Standard Bank that sees 33 branded Tuk Tuk vehicles dominating the Sandton and Rosebank areas for the foreseeable future.

TRACTOR AND CONVERSE IMPLEMENT SA'S FIRST GRAFFITI EXHIBITION

What do you get when you combine a graffiti artist, a canvas and social media? @Converse_Africa on Twitter in collaboration with Tractor Outdoor have implemented South Africa's first live graffiti exhibition with creative suggestions being spurred on via the #clashwall #CT Twitter hashtags.

MOIR'S COOKIES GRACES ROOFTOPS

New Wave Outdoor Media created an eye-catching 3D innovation of a giant packet of Moir’s Marie Biscuits to grace the rooftops of taxis nationwide. The new, mainly TV and outdoor driven, strategy was fashioned by Moir’s newly-appointed ad agency, JWT, and created a stir as the cookies made their rumbling and bumping entrance onto social media.

KLT INCREASES PRINT RUN OF Z-CARD® MAPS

Kruger Lowveld Tourism (KLT) has increased the print run of its Kruger Lowveld Z-CARD® tourist map and guide by 50%, up to 75000, this year due to the support from advertisers, increasing demand by local and international travellers, and further demand by tour operators who use the map in their itinerary packs.

FUNNY SIGNS OF THE WEEK

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