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Issue 240 | Week 4 | July 2014

 
 
   
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SIGN AFRICA REGIONAL EXPO GOING TO DURBAN IN AUGUST

 

The Sign Africa Regional Expo will stop off in Durban at the Durban ICC from 26-27 August 2014. The Expo aims to evolve your business by showcasing the latest equipment and consumables related to the signage and display industries to help you grow your customer base, offer your clients a wider range of products and solutions and remain at the forefront of technology.

EXPAND A SIGN PAINTS CLASSROOMS FOR MANDELA DAY

 
For the past four years, Expand a Sign has enjoyed spending July 18th with Project Build and their initiative of painting rural school classrooms around KwaZulu Natal. This Mandela Day, the Expand a Sign team spent their 67 minutes painting classroom walls at Sithumba Primary School in Inchanga.

BRANDYOURCAR.COM LINKS OOH TO BRAND AMBASSADORS FOR LIQUI-FRUIT

Mobile and transit media specialists Brandyourcar.com has demonstrated how to link Out of Home transit media to brand ambassadors with a strong social media influence, for advertiser Liqui-Fruit.

AIRPORTS ADS COLLABORATES WITH KMIA

Airport ads has collaborated with Kruger Mpumalanga International Airport (KMIA). The mutually beneficial collaboration means that Airport ads has the exclusive rights to sell all advertising space in this iconic, privately owned airport’.

ADREACH LAUNCHES OUT OF HOME BEE FRANCHISE
ADreach launched the first of its 100% black-owned OOH advertising companies through its franchise model at the Winterveldt Business Hub in City of Tshwane as part of a Public, Private Partnership (PPP) with the Gauteng province.
FREE STATE PREMIER REACHES OUT TO PEOPLE THROUGH Z-CARD®

The Office of the Premier in Free State recently selected a Z-card® as a communication and marketing tool to inform its citizens about its breakthroughs over the past 20 years of democracy.

SA TAXI MEDIA MAKES AN IMPACT ON TAXI ADVERTISING

SA Taxi, a gateway financer of minibus taxis, has launched the country’s first media company enabling advertisers to use technology to select a target audience scientifically and then measure precisely what their return on investment is on media campaigns based on adverts placed inside and outside of minibus taxis.

RED PIXEL'S STUART HILL TALKS ABOUT ADAPTING TO CHANGE IN RETAIL

Stuart Hill of design agency Red Pixel, a Primedia Lifestyle Group company that falls within Primedia Unlimited’s Mall Division, suggests that companies should adapt to changing retail demands as it has its benefits. Hill says that businesses have to adapt to survive a constantly changing landscape.

Z-CARD® PROVIDES INC PROJECTS WITH ALL-IN-ONE SOLUTION

INC Projects has selected a credit card-sized Z-card® as an all-in-one, compact company brochure and business card.

TLC CREATES AWARENESS FOR OMEGA LAB'S WARTNER BRAND

Omega Labs' brand, Wartner approached Primedia Unlimited’s TLC to drive the awareness of a new wart removal application, and set in motion a three month campaign. The results show that sales of the advertised product grew as a direct result of the campaign.

FUNNY SIGNS OF THE WEEK

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