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Issue 241 | Week 1 | August 2014
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Brandyourcar.com Drives Pentel
Brandyourcar.com is running its third campaign for office and school stationery manufacturer, Pentel. Drivers have been given a box of EnerGel pens to use and distribute within their offices and to interested people who engage with them along the way.
The MediaShop Becomes Nedbank's Agency Of Choice
Nedbank has selected The MediaShop as its agency of choice.
Cell C Advertises With Brandyourcar.com
Brandyourcar.com boosted traditional media reach and frequency of communication messages to consumers for mobile operator Cell C.
Jockey Partners With PMG To Engage Consumers In Botswana
Inner wear brand Jockey has partnered with Provantage Media Group (PMG) Africa division to strategically engage the consumer market in Botswana.
Gap Creates Brand Awareness Through Brandyourcar.com
Gap is a first-time client of transit media Brandyourcar.com and is test driving the marketing platform. Gap is creating brand awareness and reaching out to its target market through the Ever Green campaign which runs from June until the end of August.
Moving Tactics Helps Dermalogica Communicate Its Brand To Consumers
Dermalogica employed Moving Tactics to implement an in-store digital signage solution to communicate its strong brand experience to customers and increase their product knowledge. Dermalogica opened its second concept store at the renowned V&A Waterfront in Cape Town in May, and most recently launched its third concept store at Rosebank Mall in Johannesburg.
Provantage Media Group Provides Exposure For Orange Cabs
Orange Cabs partnered with Provantage Media Group (PMG) to implement and promote a highly targeted commuter shelter campaign in key areas including Randburg, Sandton, Midrand, Parkview and Morningside.