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Issue 243 | Week3 | August 2014

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Salon Media Increases Awareness for Eucerin 


Skin care brand Eucerin has tasked Primedia Unlimited’s Salon Media with increasing awareness of its products within salons around the country. The campaign, which runs from July to September targets black women in the LSM 8-10 category.

Right Stuff's Digitally Printed Tablecloth Has Branding Covered

Right Stuff's digitally printed tablecloth is available for any type of event. It complements display stands and projects a professional image and its large printable surface area offers a substantial branding opportunity at a very low cost. The physical size and visual impact of such an item provides the greatest value for money.

MallWorx And DSTV Create Hype Around 2014 World Cup With Compact Bouquet Offering

Pay TV broadcaster DSTV chose Primedia Unlimited’s MallWorx to create awareness of its Compact bouquet and its key offerings during the 2014 FIFA World Cup in middle class malls across the country.

ABF Hosting Annual Comedy Evening

The ABF is hosting its annual Comedy Evening on the 19 August 2014, at Joe Parkers in Montecasino. The line up includes some of South Africa’s funniest up and coming comedians.

Primedia Lifestyle Wins Lakeside Mall Marketing Pitch
The Primedia Lifestyle Group has won the pitch to market the Benoni-based Lakeside Mall, the third Growthpoint centre in its portfolio.
Litha And Norflex Go For XP Digital 

Primedia Unlimited subsidiary, XP Digital™, has signed an advertising contract with Litha Pharmaceuticals to promote its Conceive Plus product on the media owner’s 106,7cm (42”) HD digital screens, installed at dispensaries within Dis-Chem stores nationwide.

JWT SA Appoints Jim Faulds As New CEO

JWT has appointed Jim Faulds as CEO of JWT South Africa, effective from 1 September 2014. In the new role, Faulds, who has 15 years executive experience at JWT, will lead the company's vision and goals, leveraging best practices and talent in the interest of JWT's clients and brands in the dynamic South African market. He will report directly to Chris von Selle, COO JWT Africa.

TLC And Karvol Help Children Breathe Easily

Inco Lab’s Karvol product, which allows children to breathe easier, tasked TLC to increase awareness of the product during winter months.


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