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Issue 257 | Week 3 | November 2014

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Primall Media Announces Havaianas' Latest Offerings


Havaianas partnered with Primedia Unlimited’s mall advertising specialists, Primall Media, to announce its latest offerings in the ‘Putting your best foot forward’ campaign.

PocketMedia® Solutions Launches Sappi's Typek Triple Green

Sappi is using a unique trade presenter, produced by PocketMedia® Solutions, to launch its new product, Typek Triple Green, into the market and to generate awareness that this product has replaced Typek 50% Recycled.

FCB Africa And FCB Cape Town Secure Advans Account

FCB Africa and FCB Cape Town have been awarded the account for French micro lending company Advans. The combination of FCB Africa network’s resources, and local expertise and FCB Cape Town’s strategic and creative brains, proved a formidable formula.

X/procure® Runs UPD Campaign

In celebration of its 21st year in business, United Pharmaceutical Distributors (UPD) is showcasing its new 3D logo during its weekly Bargain Box Friday advertising campaigns through X/procure®.

Lovers Plus Introduces New Packaging
Primedia Unlimited subsidiary, XP Digital™, has communicated the colourful new packaging Lovers Plus product in the healthcare environment, using its 106.68cm (42”) HD digital screens in the top 103 Clicks and all Dis-Chem pharmacies nationwide.
Primedia Lifestyle And Mbongi Works Celebrate Magnum’s 25th Birthday

Primedia Lifestyle Marketing Services has launched a Magnum Pop Up store with Mbongi Works in celebration of Magnum’s 25th birthday. The international pop up Magnum Pleasure Store has made its way to The Zone shopping centre in Johannesburg.

Airport Ads Secures Advertising Rights At Lusaka Airport

Airport Ads®, a division of Provantage Media Group (PMG), was awarded the rights to the digital advertising platforms at the Kenneth Kaunda International Airport in the Zambian capital, Lusaka. This exciting acquisition marks the successful start of the out of home media group’s strategic move into the travel and transit sector on the continent.

Newspaper Advertising Bureau Gives Insight On Today's Newspaper Consumers

Jacqui Bessinger from The Newspaper Advertising Bureau (NAB) believes convenience is key for customers and that retailers can make their 'Path to Purchase' easier.

Primedia's Mall Division Announces New COO

Primedia Unlimited’s Mall Division has announced the appointment of Danie van Aswegen as its Chief Operations Officer. This division houses retail advertising specialist companies Primall Media, MallWorx, the Primedia Lifestyle Group, SourceCRM, Mall Active and Captiv8.


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