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Issue 258 | Week 4 | November 2014

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FESPA Announces Plans For Bigger 2015 Africa Event


After a successful inaugural FESPA Africa 2014, the exhibition organisers are set to enhance the 2015 edition to ensure a larger, more comprehensive event for the regional community.

Sign Africa Announces 2015 Regional Expo Dates

The Sign Africa Regional Expos are designed to help wide format printers, sign makers, screen printers and the garment decoration industry to succeed in the industry by giving visitors access to the latest technology and advice from industry experts to help them grow their businesses. Following on a successful 2014 showing, expo organiser Practical Publishing has announced the 2015 dates for the Sign Africa Regional Expos.

Clear Channel Installs World's Most Advanced Digital Billboard 

Clear Channel Spectacolor, a brand division of Clear Channel Outdoor (NYSE:CCO), a subsidiary of iHeartMedia Inc. (NYSE:IHRT) has added the largest, most technically advanced billboard in Times Square to its portfolio of media and experiential marketing solutions. New York’s busiest consumer playground is now even more dynamic with over 2322.576sqm (25 000 sq. feet) of the highest resolution LED ever, covering an entire city block.

OBiKWA Runs #PadkosQuest Campaign

OBiKWA Wines launched its #PadkosQuest on Twitter with Olli, its cheeky ostrich, to hunt for South Africa’s favourite Padkos roadside stops.

Mall Active Introduces Qatar Airways' New Aircraft
Qatar Airways enlisted the activation services of Primedia Unlimited’s Mall Active to introduce the experience of its new B787 aircraft that has been operating on their Johannesburg-Doha route and leveraging the FC Barcelona sponsorship.
L’Oreal Selects PocketMedia®'s Unidentified Folding Object 

In partnership with its procurement management agency Point, L’Oreal recently selected a PocketMedia® Solutions’ Unidentified Folding Object (UFO) to generate awareness around Garnier Mineral Invisible Black White Colours antiperspirant product range for men and women.

Primedia Outdoor Raises Funds With Nelly There Concept

Primedia Outdoor has initiated Nelly There, a fundraising concept to assist Nelly Zitha, the wheelchair-bound receptionist at Primedia Outdoor, pay for essential physiotherapy not covered by medical aid.

Denel Reaches Out To Learners With Z-card®

Denel’s pocket-sized Career Guide Z-card® has been reproduced to showcase the organisation and to provide learners and students with information about the opportunities available at Denel in terms of career choices and bursaries.


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