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Issue 364 | Week 1 | April 2017

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Gawk Identifies New Trends And Developments in Visual Communications

Marketing and promotion has improved exponentially as visual engineering becomes more innovative. Gawk (providers of display products) have identified a number of developments and trends currently being used in the industry.

Golf TV Opens New Avenues For Visual Communications

Gold TV by Golf Ads is a new out of home television platform that offers not only news and advertising related exclusively to golf but an opportunity for media companies to access a specialised medium.

Stickers Prove To Be Popular In Advertising Campaign

Stickers placed at the right places can be an effective way to draw consumers, according to Jayne Kwek, CEO Moove Media, following the Singapore rendition of the ‘Run the Street’ campaign.  

World Wrap Masters Design Competition Winner Announced

The winner of FESPA’s World Wrap Masters Design Competition has been announced. Patrick Charrier of Bazoom Studio's design will be applied by the world's best vinyl installers to a speedboat used by the Haugaard Racing Team in the 2017 World Formula 4 UIM Powerboat Championship.  

Heineken Hostess To Star In Interactive Outdoor Campaign

Out-of-home advertising has been taken to a new level thanks to the combined efforts of Heineken, last year's ‘The Bachelor’ contestant Olena Khamula and Formula 1.


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