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Issue 385 | Week 4 | August 2017

 
 
   
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Sign Africa And FESPA Expo Featuring Range Of Educational Features

Sponsored by Mimaki and Roland, the Sign Africa and FESPA Africa Expo, taking place from 13-15 September 2017 at Gallagher Convention Centre, not only delivers world class exhibitors and distributors, but will also provide the following educational features:

DDS And Gencotech Announced As Sponsors of CorelDRAW Workshops At Sign Africa And FESPA Africa Expo

Direct Distribution Services (DDS) and Gencotech are sponsoring the CorelDRAW Workshops, hosted by industry specialist Mo Jogie and being held at the Sign Africa and FESPA Africa Expo. The event is taking place from 13-15 September at Gallagher Convention Centre.

Red Hand Sign Supplies Showcasing Vista Sharp System At Sign Africa And FESPA Africa Expo

Red Hand Sign Supplies will showcase the new Vista Sharp system at the Sign Africa and FESPA Africa Expo, taking place from 13-15 September at Gallagher Convention Centre.  

Research Fusion Will Provide Key To Consolidating Consumer And Marketing Insights

The days of one dimensional All Media Product Survey (AMPS) numbers are long gone and in media planning and buying, the ideal has always been to know as much as possible about the consumer to enable more accurate and timeous branded messages. These include demographics, geography, mood, activities at time of impact, touch-points during the day, retail behaviour, brand repertoire, media consumption and much more. Much of this information is available, but it is scattered all over the place, contained within multiple studies, panels and sales data. Fusion provides the key to consolidating all these insights into one easily accessible place. The 'Holy Grail' of media research will soon become reality in the form of Fusion, offering multiple hub and donor studies. 

JCDecaux Advertising Signs Contract For Sao Paulo Metro Advertising Concession

JCDecaux has signed a 10-year contract for the Sao Paulo metro advertising concession. This follows the contract win announcement made on 28 June. 

FUNNY SIGNS OF THE WEEK

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